Since their inception in the late 1960’s in the United Kingdom, automated teller machines or ATMs have been ubiquitous in day-to-day lives. They provide convenient access to cash, as well as a wide range of banking services for both local and global customers.
This is why keeping ATMs clean is essential, not only for business reasons but also for ensuring public health. In this article, we will explore the significance of maintaining clean ATMs. Afterward, we will discuss helpful tips for hassle-free ATM cleaning.
Clean ATMs = Good Business
Banks are businesses and for businesses to succeed, it’s important to factor in the cleanliness of their premises. In this case, ATMs can be considered as part of their premises whether the machine is within a branch or in other locations.
Fortunately, you can assign this task to professional office cleaners like Crewcare. With their expertise and proper tools, you can rest assured that every ATM is well taken care of.
With all that being said, here are some key benefits that clean ATMs can bring to a bank:
- Great Customer Experience. Clean ATMs enhance the overall customer experience and communicate the bank’s professionalism. These can result in a positive first impression, making it easier to entice people to return. The potential increase in foot traffic can then lead to business growth.
- Public Perception. Speaking of first impressions, perception matters a lot in the banking industry. A bank with consistently clean ATMs is more likely to garner positive publicity and maintain a strong reputation.
- Operational Efficiency. With regular cleaning and maintenance, ATMs are less likely to have technical issues. Keeping ATMs in optimal working condition reduces downtime and the need for costly repairs, ensuring they are available to customers when needed.
- Better Brand Image. A clean ATM contributes to a positive brand image for the bank. It reflects the bank's commitment to quality, service, and customer satisfaction
- Security. Dirty ATMs may make your bank appear may unsecure, even if you have security protocols in place. What’s more, poorly maintained machines may experience technical problems that could lead to security vulnerabilities. Maintaining ATMs in good working order is essential for the prevention of card skimming and other forms of fraud.
- Customer Feedback. Encouraging customers and employees to report dirty or malfunctioning ATMs and acting promptly on their feedback demonstrates responsiveness and a dedication to service quality.
- Maintenance Cost Savings. Regular cleaning and maintenance can extend the lifespan of ATMs, leading to cost savings by reducing the need for premature replacements or extensive repairs.
- Legal Compliance. Finally, adherence to regulations and standards regarding ATM cleanliness is essential to avoid legal issues and financial penalties.
For the Public Good
Beyond making good business sense, maintaining clean ATMs is one of the ways your bank can contribute to public health and safety. Here are just some ways to illustrate this:
- Preventing the Spread of Germs. Dirty ATMs can become breeding grounds for harmful germs, potentially spreading illnesses among users. Regular cleaning and disinfection are crucial to minimise this health risk, especially with the effect of COVID-19 to global health and safety.
- Customer Safety. A clean ATM demonstrates a commitment to customer safety and well-being. Ensuring that customers can use ATMs without fear of contamination contributes to their overall satisfaction and trust in the banking institution.
- Personal Hygiene. Banks can encourage good personal hygiene by providing hand sanitising stations near ATMs. This not only enhances customer safety but also fosters a culture of cleanliness in public spaces.
- Public Health Compliance. In New Zealand, there are certain regulations and standards in place that mandate cleanliness of business establishments and facilities to prevent health hazards. Compliance with these guidelines is essential to avoid regulatory penalties and uphold public health.
Tips for Keeping ATMs Clean
Keeping ATMs clean, whether the machines are in or out of a bank’s direct premises, is pretty straightforward. That being said, implementing a few key strategies can make the taks much simpler. Consider the following:
Come Up With a Regular Cleaning Schedule
Banks should establish a well-structured cleaning schedule for all their ATMs. This schedule should specify how often each ATM should be cleaned, taking into account factors such as location, foot traffic, and environmental conditions. High-traffic ATMs may require daily cleaning, while those in less frequented areas may suffice with less frequent schedules.
Dedicated Cleaning Staff
Assign dedicated personnel or cleaning crews responsible for regular ATM maintenance. These individuals should be trained in proper cleaning procedures and equipped with the right tools and cleaning supplies. Having a dedicated team ensures that cleaning tasks are consistently and effectively executed. Do note that while your preferred office cleaners can take care of cleaning in-branch ATMs, you may have to make separate arrangements for stand-alone machines.
For ease of compliance, prepare a comprehensive checklist for cleaning staff. The list should detail all the areas that require attention, including the keypad, touchscreen, card reader, cash dispenser, and the surrounding surfaces. Regular inspections should be carried out to ensure that no detail is overlooked. Furthermore, audit checks can provide valuable data on adherence to cleaning standards.
Use of Appropriate Cleaning Supplies
It's vital to provide cleaning staff with the right tools and cleaning supplies specifically designed for ATMs. These may include disinfectant wipes, alcohol-based solutions, microfiber cloths, and disposable gloves. Ensuring the ready availability of these supplies can enhance the efficiency and effectiveness of the cleaning process.
The importance of cleaning ATMs for both business and health reasons cannot be overstated. A clean and well-maintained ATM is not only a testament to a bank's commitment to customer service but also a crucial element in public health and safety. Banks that prioritise the cleanliness and hygiene of their ATMs benefit from increased customer satisfaction, enhanced brand image, and more secure and efficient operations. Furthermore, the wider community benefits from the prevention of disease transmission and the establishment of cleaner public spaces. In essence, clean ATMs are a win-win for all stakeholders involved.